New brand identity & New website

This article about our new website and brand identity was first published on Plastikmedia.

Hardie Polymers have undertaken a re-branding exercise. A fresh, new dynamic logo also reflects the evolution of their polymer business. The independent material supplier is building on its strong growth in sales of thermoplastics over the last few years with the combined launch of a new logo and new website. The new strapline helps injection moulders clearly understand what Hardie Polymers has to offer.

Managing Director Fergus Hardie said: “Our new website has a modern, confident new look and message, ANY BRAND. ANY GRADE. ANY QUANTITY., highlighting to UK Injection Moulders that they now have more choice on where to source their OEM-specified grades. The website will demonstrate clearly to them that they have an opportunity to reduce their current prices, improve on lead times and offer flexibility around minimum order quantities.”

Quote Request button

The new Hardie Polymer website also features an immediate Quote Request button that goes straight to our sales team. This allows customers to get a quote back quickly for the exact grade of material they need or even just to compare against their existing supply route.

Live Chat on Website

Hardie says: “We wanted to make it easy for our customers, to save them time from searching around the marketplace for a particular grade of material and then waiting for a price. Above all, now they can establish the information they need, quickly and easily. We also have a live chat function which allows customers to interact directly with our Sales Team and get questions answered straight away during office hours.”

Website Industry Insights

The new polymer website also features a comprehensive Industry Insights section. A treasure trove of useful technical information for designers, processors and students can be found there. These articles were written by the late, highly revered Dr Charlie Geddes, Head of Polymer Technology at Edinburgh Napier University. This section covers numerous topics from mould design to key material properties. Use the new search function here to find what you are looking for.

Why Hardie Polymers is different

As a deliberately unauthorised distributor, Hardies are not handcuffed by only being able to supply specific brands. They have the flexibility to be able to source virtually any polymer in the world, saving you time and also money in the process. This is explained in the video found on the homepage and there you will also find details of the polymers we supply. Hardies are proud to be a customer focused company, and this is reflected in their collection of industry awards. In addition, on their website you can find just a few of the words of appreciation received from delighted customers.

Get in touch

So, perhaps you wish to review your purchasing strategy and discover a smarter way to buy. Hardie Polymers can help you price check your current material through their extensive global supplier network.

ANY BRAND. ANY GRADE. ANY QUANTITY.

Call today – 0141 952 1900 or you can also email [email protected]

Thanks also to British Plastics & Rubber Magazine for posting this article.